Set up by Norfolk Island Tourism to encourage higher standards and to recognise tourism as the island's major export earner, a little over 10 per cent of Norfolk Island's population turned out for a glittering night of nights and more than 40 businesses submitted entries for these second annual tourism awards. The awards showcase Norfolk Island Tourism's commitment to excellence in the tourism sector with judging carried out by independent, off island experts to ensure impartiality.

The much sought after award for the Wholesaler category recognises innovation and an entrepreneurial approach to marketing Norfolk Island and Omniche Holidays were placed first amongst eleven submissions.

In his acceptance speech new owner Mat Christian-Bailey, himself a Norfolk Islander, reiterated the commitment Omniche Holidays has as major wholesaler to ensure travellers experience the best of what this beautiful destination has to offer and the continued building of a long term, sustainable tourism industry.